PROJECT OVERVIEW
Project Type: Brand and Product Creation + Marketing
Timeline: 2022 - 2024
Role: Founder​​​​​​​
Deliverables: 
✓ Brand Design & Positioning
✓ Product Design
✓ Product Fulfillment
✓ Creative Strategy
✓ Marketing Strategy
✓ Brand Design & Positioning
✓ Content Creation
✓ Social Media Management
✓ Email Marketing
✓ E-commerce
a new era of fragrance
small footprint, big statement
Scent Care is an eco-friendly fragrance collection created by the mindful lifestyle brand Valeo Vitality.
With a focus on creating high-quality handcrafted scented products that replace traditional wasteful and low-quality scented solutions. 
Within the first year of launching our products, we have sold out online numerous times and have graced the shelves of major retail locations like Square One Shopping Centre, the biggest mall in Ontario.
Brand Values:
Quality • Integrity • Sustainability • Style • Innovation • Connection
brand identity
product photography
retail and event experience
step into our world
crafting an immersive experience

To complement our brand's elevated appearance and luxury scent experience, we crafted retail and event displays to immerse our customers in our brand aesthetic.
Inspired by luxury cosmetic counters, our displays allow customers to sample and test each product before purchasing.
This hands-on and personable experience allows us to connect deeper with our customers.
brand initiatives
To align with our brand's core values and commitment to sustainable practices, we have partnered with One Tree Planted to plant one tree for every bottle sold.
↑Back to Top